TY  - BOOK
AU  - Dwivedi,Yogesh Kumar
TI  - Consumer adoption and usage of broadband
SN  - 9781599047836 (hardcover)
U1  - 384 DWI 
PY  - 2008///
CY  - Hershey, PA
PB  - IRM Press
KW  - Broadband communication systems
KW  - Consumer behavior.
KW  - Consumers' preferences
N1  - Includes bibliographical references and index
N2  - 	
"Even with the pervasiveness of broadband and high-speed communication technologies, many consumers are not adopting the latest technologies. This book develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various methodologies, providing a clear window into the rational decisions of potential broadband consumers"--Provided by publisher
ER  -