TY  - BOOK
AU  - Polonsky, Michael Jay.
AU  - Waller, David S.
TI  - Designing and managing a research project: a business student's guide 
SN  - 9788178294599
U1  - 650.072 POL 
PY  - 2005///
CY  - New Delhi
PB  - Response Books
KW  - Business
KW  - Research
KW  - Methodology
N1  - Includes index
N2  - Introduction - Choosing a topic - The role of the supervisor - Group dynamics and the role of conflict - Ethical considerations - Planning the research project - Literature review - Data gathering - Qualitative data collection and issues in analysis - Quantitative data analysis - Identifying the implications and establishing recommendations - Presenting the results - Writing the report - Oral presentations - Concluding remarks
ER  -