Brain storming for creativity and innovation /
Batra, Promod.
Brain storming for creativity and innovation / Promod Batra, Susan Brady Maitra and Vijay Batra. - New Delhi : Think Inc., 2001. - 327 p. : ill. ; 21.5 cm.
Organizations are becoming more interested in innovation and creativity, but how can these practices be fostered? Psychologist Peter Quarry interviews Yvonne Adele and investigates practical ways to help staff access creative thinking. Topics include: what is innovation, defining the business challenge, and creative brainstorming exercises.
9788187570202
Brainstorming.
Creative thinking.
Self-actualization (Psychology).
153.4 BAT
Brain storming for creativity and innovation / Promod Batra, Susan Brady Maitra and Vijay Batra. - New Delhi : Think Inc., 2001. - 327 p. : ill. ; 21.5 cm.
Organizations are becoming more interested in innovation and creativity, but how can these practices be fostered? Psychologist Peter Quarry interviews Yvonne Adele and investigates practical ways to help staff access creative thinking. Topics include: what is innovation, defining the business challenge, and creative brainstorming exercises.
9788187570202
Brainstorming.
Creative thinking.
Self-actualization (Psychology).
153.4 BAT