Brain storming for creativity and innovation /

by Batra, Promod.
Additional authors: Maitra, Susan Brady. | Batra, Susan.
Published by : Think Inc., (New Delhi :) Physical details: 327 p. : ill. ; 21.5 cm. ISBN:9788187570202.
Subject(s): Brainstorming. | Creative thinking. | Self-actualization (Psychology).
Year: 2001 Item type: Books
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Holdings
Current library Call number Status Date due Barcode
Paro College Library
153.4 BAT (Browse shelf(Opens below)) Available A00235


Organizations are becoming more interested in innovation and creativity, but how can these practices be fostered? Psychologist Peter Quarry interviews Yvonne Adele and investigates practical ways to help staff access creative thinking. Topics include: what is innovation, defining the business challenge, and creative brainstorming exercises.

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