Designing effective instruction /

by Morrison, Gary R.
Additional authors: Ross, Steven M. | Kemp, Jerrold E.
Edition statement:5th ed. Published by : J. Wiley, (Hoboken, NJ :) Physical details: xviii, 441 p. : ill., map ; 24 cm. ISBN:0470074264 (pbk. : alk. paper); 9780470074268. Year: 2007 Item type: Books
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Includes bibliographical references and index.

"This valuable resource provides instructional designers with the guidance they need to meet the challenge of creating effective and efficient instruction. Maintaining a careful balance between theory and application, the Fourth Edition presents a practical, easy-to-follow approach to instructional design that can be applied to K-12 classrooms, higher education, distance education, and business programs. The authors incorporate behavioral and cognitive approaches into their model, so that readers can reap the benefits of both.

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